Avanade Inc. マーケティングコンサルタント in Tokyo, Japan
The Consultant, Field Marketing works with field marketing professionals to support various marketing campaigns and initiatives. The work may involve different geographic areas or business lines, and includes contributing to marketing programs around awareness, relationship building, and demand-generation. This role assists marketing professionals in planning and executing marketing strategies to support business development, increased sales volume, and client retention.
Supports planning and implementation of local market awareness, account-based marketing, lead generation and customer marketing initiatives
Monitors and makes ongoing adjustments to marketing campaigns and activities to help keep them aligned with Global and/or Area marketing campaigns
Supports specific programs (events, campaigns, social media/social business) that facilitate long term relationship building and cross-selling
Supports customer evidence process by working with business development to identify new wins, public references, and case studies, and to develop content and acquire approvals
Provides guidance and direction to support local programs-driving account research, telemarketing, events or other lead generation initiatives
Adheres to marketing policies and practices at different levels and geographies that are relevant to the current project
Works with the field marketing manager to define metrics and analyze them to track marketing campaign effectiveness and recommends strategy adjustment where necessary
Years of Experience: 3+ years marketing experience, preferably in the IT/Services industry
Management Experience: N/A
Education: Bachelor's degree in Marketing or related discipline
Experience in the marketing profession (e.g., online, direct mail, telemarketing, web-based, digital, etc.)
Some knowledge of consulting services industry
Experience interacting directly with customers in a marketing capacity is a plus
Knowledge of Microsoft enterprise technologies, including Microsoft Office
Strong communication and influencing skills
Knowledge of developing and implementing marketing campaigns
Required Certifications: N/A
Additional Area, Region or Service Line specific requirements
Requisition ID - 58144
Avanade is the leading provider of innovative digital and cloud-enabling services, business solutions and design-led experiences, delivered through the power of people and the Microsoft ecosystem. Majority owned by Accenture, Avanade was founded in 2000 by Accenture LLP and Microsoft Corporation and has 30,000 professionals in 24 countries. Visit us at www.avanade.com.
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